Alaska Airlines debuts its new “Mickey’s Toontown Express” themed airplane
A new Alaska Airlines themed plane will take to the skies starting Wednesday with a touch of magic from everyone’s favorite friend, Mickey Mouse.
After introducing the aircraft, christened “Mickey’s Toontown Express,” at a gate ceremony in Seattle, passengers boarded the inaugural flight to Orange County, California, to visit “The Happiest Place on Earth” at Disneyland Resort in Anaheim.
Adorned with fun images of Mickey Mouse and Minnie Mouse, along with their friends Goofy, Pluto, Donald Duck and Daisy, the Boeing 737-800, registration 565AS, is Alaska Airlines’ eighth livery in partnership with Disneyland Resort.
To achieve this unique design, which even includes Chip and Dale on the boarding gates and ailerons, the artists needed more than 400 hours and 20 days to hand-paint the exterior of the aircraft in vivid colors from nose to tail.
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“It’s heartening how much our Disneyland Resort-themed airplanes spark joy in our guests — young and young at heart. What makes this even more special is the return of Mickey Mouse on an Alaska Airlines plane since he made his debut on our fleet eight years ago,” said Sangita Woerner, Alaska’s senior vice-president of marketing and guest experience.
“Our relationship with Alaska Airlines is more than 25 years strong and truly celebrates the magic of Disney,” said Sybil Crum, vice president of marketing and commercial strategy at Disneyland Resort.
The plane’s exterior artwork is inspired by Mickey’s Toontown in Disneyland Park, a whimsical and newly reimagined, animated neighborhood where families can explore, play, discover and unwind together while enjoying new interactive experiences, familiar favorites and the new attraction, Mickey & Minnie’s Runaway Railway.
Alaska Airlines’ other Disneyland Resort-themed liveries include “Friendship and Beyond at the Disneyland Resort,” which portrays larger-than-life versions of Disney and Pixar’s “Toy Story” friends Woody, Buzz Lightyear and Jessie at Pixar Pier at Disney California Adventure Park, and the “Star Wars Transport to the Disneyland Resort,” a space-black livery that celebrates Star Wars: Galaxy’s Edge, a 14-acre land of adventure at Disneyland Park.
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