Virgin Atlantic and SAS announce codeshare partnership
Virgin Atlantic and Scandinavian Airlines (SAS) announced Friday a new codeshare agreement that will strengthen connections to and from major Scandinavian hubs.
The codeshare partnership, which launches next week, means Virgin Atlantic customers travelling on flights from the US and Canada can purchase seamless onward connections through London Heathrow and Manchester, onto SAS’s services to Stockholm, Oslo, Copenhagen, Stavanger and Bergen.
SAS customers will also have the opportunity to connect via Heathrow onto Virgin Atlantic’s Caribbean, African, Middle East and South Asian destinations, including Barbados, Jamaica, the Maldives, Cape Town and Johannesburg, subject to government approval.
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Following SAS’ formal enrolment into SkyTeam on 1 September, of which Virgin Atlantic is the only UK airline, Flying Club members will receive instant earning and redeeming opportunities when travelling on the Scandinavian carrier. Additionally, SAS EuroBonus members will be able to earn and redeem their points across Virgin Atlantic services.
Virgin Atlantic’s Gold and Silver Flying Club members, alongside SAS EuroBonus members, can take advantage of SkyPriority services at London Heathrow and alongside airports in key Scandinavian gateways, with benefits including priority check in, baggage handling and boarding.
“We’re delighted to launch a codeshare with our SkyTeam partners at SAS, enhancing our connectivity and offering greater customer benefits to our frequent flyers, who will be able to achieve rewards faster”, Juha Jarvinen, Chief Commercial Officer at Virgin Atlantic, said.
“We are very pleased to launch this new codeshare partnership with Virgin Atlantic, expanding SAS’s global reach and offering our customers even more travel options to new and exciting destinations such as Barbados, Jamaica, and Antigua, with additional destinations to be introduced later”, Paul Verhagen, Chief Commercial Officer at SAS, commented.
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