United Airlines has strengthened its presence at its most dynamic hub with the opening of a new 30,000-square-foot United Club at Denver International Airport. This marks the airline’s fourth VIP lounge at the airport.
The new club is located on the west side of Concourse B, near Gate B32, complementing the existing lounge on the east side of the same terminal. This strategic location allows travelers to choose the most convenient lounge based on their departure gate.
With an average of 550 daily departures from Denver and over 180 destinations across 45 states and 11 countries, United leads not only in volume but also in reach. This summer, the airline added flights to Rome, bringing its total to 22 direct international destinations from Colorado’s capital—more than any other airline in the city’s history. Additionally, United is the only U.S. carrier offering direct flights from Denver to Europe, Asia, and Hawaii.
A Nearly $1 Billion Investment in Denver
Since 2021, United has invested nearly $1 billion to modernize its operations in Denver. This includes renovating and expanding all its United Club lounges at the airport. In 2023 alone, new locations opened in Concourses A and B, while 2022 saw the debut of the innovative United Club Fly, an express lounge concept designed for connecting travelers seeking quick snacks or coffee.
With this latest opening, United now offers nearly 100,000 square feet of lounge space in Denver, accommodating nearly 1,600 passengers.
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Colorado-Inspired Design and Local Art
The new United Club pays homage to Colorado summers, recreating the atmosphere of a Rocky Mountain cabin. The décor incorporates regional materials, natural textures, and color accents that capture the essence of the surroundings.
In collaboration with NINE dot ART, a collection of works by eight Colorado-based artists has been curated. Murals, sculptures, photographs, and paintings reflect the state’s vibrant nature. A standout feature is an immersive hand-painted mural by local artist Markus Puskar, celebrating native wildflowers.
More Space, Better Service, Enhanced Comfort
Spanning two levels, the new United Club offers over 600 seats for relaxing, working, dining, or socializing. It includes two premium bars and buffet-style dining options with seasonal dishes such as black bean and corn salad, artichoke gratin, and vegetable frittata.
Additional amenities include complimentary high-speed Wi-Fi, automated entry scanning, and wellness rooms—all designed to elevate the traveler experience.
Aaron McMillan, United’s Managing Director of Hospitality Programs, stated: “Travelers will love our new United Club in Denver, which offers more space, premium comforts, and a true sense of place during their journey.”
Global Expansion: Premium Lounge Growth
United continues its renovation and expansion of VIP spaces. In 2025, new locations will open, including a United Club Fly in Houston and a redesigned United Polaris Lounge in Chicago, developed in collaboration with Crate & Barrel. The Polaris Lounge dining area in Newark will also be expanded, and the Hong Kong club will reopen.
By 2026, the airline plans to open a new United Club in San Francisco and its largest club to date, also in Houston. Work is already underway on the design of the United Polaris Lounge in Denver, the seventh nationwide and the final addition to the expansion plan for this award-winning premium experience.
Access and Hours
The new United Club in Denver is open daily from 5 a.m. to 9 p.m. Access is granted to United Club members, one-time pass holders, Star Alliance Gold members, and eligible premium cabin travelers.
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