{"id":107029,"date":"2021-03-15T16:28:20","date_gmt":"2021-03-15T16:28:20","guid":{"rendered":"https:\/?p=107029"},"modified":"2021-03-15T16:28:24","modified_gmt":"2021-03-15T16:28:24","slug":"founder-norwegian-launches-new-low-cost-airline","status":"publish","type":"post","link":"https:\/\/aviacionaldia.com\/en\/2021\/03\/founder-norwegian-launches-new-low-cost-airline.html","title":{"rendered":"Founder Norwegian launches new low-cost airline."},"content":{"rendered":"\n

Bj\u00f8rn Kjos pioneered low-cost transatlantic air travel with Norwegian<\/strong>. Now, less than two years after stepping down as CEO of the airline, he is trying again. His new company, Norse Atlantic Airways<\/strong>, aims to begin operations by the end of 2021.<\/p>\n\n\n\n

See also: <\/em><\/strong>Norwegian presents final reconstruction plan to shareholders and creditors.<\/em><\/a><\/p>\n\n\n\n

Together with well-known investors Bj\u00f8rn Tore Larsen and Bj\u00f8rn Kise, Kjos unveiled the project in a press release, Forbes<\/a> reported.<\/p>\n\n\n\n

Kjos grew Norwegian from a small local carrier to one of Europe’s largest low-cost airlines and a big name in long-haul aviation, especially across the Atlantic.<\/p>\n\n\n\n

See also:<\/strong> Lufthansa suffers record losses in 2020 due to pandemic.<\/a><\/em><\/p>\n\n\n\n

Not to be confused with Atlantic Airways, based in the Faroe Islands. Norse Atlantic Airways aims to fill the void left by Norwegian’s departure from long-haul services. The new airline will even use the same aircraft – Boeing 787 Dreamliners – that Norwegian operated on its transatlantic routes, but there are no details yet on specific route plans.<\/p>\n\n\n\n

Will it succeed where Norwegian and many others have failed and create a sustainable business model based on low-cost, long-haul aviation? This is a difficult question.<\/p>\n\n\n\n

Norwegian’s low fares were loved by many passengers, but a series of technical problems plagued the airline. In 2019, it suffered setbacks with the Rolls-Royce engines used in its Dreamliners and the global grounding of the 737 Max fleet.<\/p>\n\n\n\n

Norse’s surprise announcement marks the entry of another airline into the crowded Scandinavian aviation market.<\/p>\n\n\n\n

By David Nikel<\/p>\n\n\n\n

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