How Models are Turning a Cozy Scarf

Half the fun of having long hair in the winter is that bundled-up feeling you get when you let your hair spill over a cashmere turtleneck or a furry collar. It’s a cold-weather beauty statement that models have been taking to even cozier heights on Instagram lately with the help of oversize scarves.

Sasha Luss wore one to rework her bedhead into a wispy faux bob that promised to get even better with a little wind-whipped tousle, while Sara Sampaio offset her brunette blowout with snow-bunny whites. Meanwhile, Paige Reifler wrapped her wispy waves in a thick knit, offering a twinning moment with Blanca Padilla—and one more example of why static is not the enemy.