ATR unveils advanced design of new All-Business Interior

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On the occasion of Aircraft Interiors Expo 2024, ATR unveiled an advanced design for its new All-Business Class configuration, just a year after announcing its new collection of high-end cabin configurations – ATR HighLine.

With a unique 1-1 layout, the All-Business Class interior features spacious individual business seats with direct window view and aisle access, offering exceptional personal space and privacy.

Named ‘ETEREA’, these new tailor-made seats have been designed and crafted by Geven and provide ample legroom and recline, along with a generous width of 21.6 inches. Each seat has a personal side console that serves both as a table and stowage compartment – amenities made possible by the ATR’s wider cross-section, providing a level of comfort and convenience not available in narrower regional jets currently in service.

“The ETEREA business seat has been designed specifically for ATR by Geven. It will fit ATR’s standard seat rails for simplified aircraft customisation and retrofit. Passengers will experience a truly elevated journey from takeoff to touchdown, bringing regional aviation to new heights,” said Zuzana Hrnkova, ATR’s Vice-President Marketing.

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The All-Business Class offers several options, such as an executive ceiling through the removal of overhead bins, USB A+C charging ports, in-flight entertainment, high-speed internet access and high-quality material finishes.

Launch customer and Malaysia-based airline Berjaya Air will deploy its two customised ATR 72-600 HighLine All-Business Class from 2025 to serve the group’s numerous luxury hotels and resorts. The modification on Berjaya Air’s aircraft will be executed through a Supplemental Type Certificate (STC).