A new independent low fare airline will be launched in Australia offering more travel choices and more affordable air travel to destinations across the country from early next year.
Named Bonza, the airline will launch into service with the new, highly efficient Boeing 737-8 aircraft, enabling passengers to fly at ultra-low prices while significantly reducing their carbon footprint.
Of the 15 largest domestic aviation markets in the world, Australia is the only country without an independent low cost airline. Bonza’s entry will bring increased competition, providing greater travel choices for ordinary Australians.
Bonza’s mission is to encourage more travel by providing more choices and ultra-low fares, particularly into leisure destinations where travel is now often limited to connections via major cities”, Bonza founder and CEO Tim Jordan said.
“Bonza will deliver enormous benefits to all Australians, but particularly to regional communities by providing new routes and greater travel opportunities. Bonza will also play a leading role in Australia’s post-pandemic economic recovery – creating jobs, stimulating travel and consumer spending and helping regional communities, especially those that rely on tourism, get back on their feet.”
Jordan has more than 25 years of aviation experience, notably in low-cost carriers including Cebu Pacific and Virgin Blue. Most recently, he was the architect and managing director of FlyArystan, the first low-cost carrier in Central Asia. Subject to necessary regulatory approvals, Bonza’s service launch is anticipated in early 2022.
Bonza is backed by US private investment firm 777 Partners. 777’s aviation investments include Canada’s only independent low fare airline, Flair Airlines and the Southeast Asian-based Value Alliance (the world’s only successful alliance of low-cost airlines). In addition, its investment portfolio includes several highly innovative software companies and an expanding portfolio of ultra-efficient, new generation aircraft.
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