Iberia has updated its inflight dining options for long-haul flights departing from Adolfo Suárez Madrid-Barajas Airport. The Spanish flag carrier has restructured its menus based on the highest-rated dishes selected by its customers in recent years, aiming to solidify fine dining as a key differentiator of its onboard service.
A Culinary Strategy Driven by Customer Feedback
The menu overhaul reflects the airline’s commitment to delivering a constantly evolving travel experience by combining balanced recipes, curated ingredients, and highly popular flavors. This update tailors enhancements across different cabin classes and ground services.
Business Class: The Return of the Favorites
For passengers traveling in the executive cabin, Iberia is reintroducing recipes that previously stood out for their excellent reception, characterized by a blend of culinary contrast and tradition:
- Appetizer: Salmon tartare accompanied by avocado, pickles, radish, and berries on a bed of horseradish cream.
- Main Course: Grilled beef tenderloin cooked in its own juices, served with vegetables and potato gratin.
- Dessert: Chocolate tartlet with praline and hazelnut as the sweet finale to the dining experience.
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Premium Economy: Return of the Most Demanded Recipe
The Premium Economy cabin brings back one of the most successful dishes from previous menu cycles. Passengers in this cabin will be able to enjoy braised beef cheeks, served alongside glazed carrots, broccolini, and a white bean mousseline.
Economy Class: Increased Rotation and Variety
In the Economy cabin, the airline is focusing on dynamism to prevent monotony for frequent flyers. The new menu introduces higher meal rotation, alternating throughout the year:
- Option A: Beef burger with Café de Paris butter, accompanied by peas, sautéed green beans, and potato mousseline.
- Option B: Meatballs in romesco sauce with Padrón peppers and potato gratin.
- Alternatives: These choices will be complemented and rotated cyclically with other options featuring chicken as the main ingredient.
Innovation on the Ground: Premium VIP Lounge Experiences
The carrier’s culinary upgrades also extend to pre-boarding ground services. The airline’s Premium Lounges at Madrid-Barajas Airport—the Dalí Lounge and the Velázquez Lounge—have introduced new features tailored for the summer season:
- Until September 15: Both VIP lounges will offer passengers an exclusive selection of Magnum mini ice cream bars.
- Weekend Experience (Velázquez Lounge): Every Friday, Saturday, and Sunday throughout the summer, until September 13, guests at this lounge will also have access to a traditional ice cream cart to enhance their pre-flight wait.
With this menu revamp, Iberia not only optimizes its onboard service by efficiently reintroducing guaranteed favorites but also strengthens its brand positioning in the highly competitive long-haul market.
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